(Video) King Arthur Flour Uses Facebook to Build Friendships

Yesterday, I had the pleasure of chatting with PJ Hamel, a longtime employee of King Arthur Flour (KAF). According to the KAF blog, PJ "was born in Wisconsin, grew up in New England, and graduated from Brown University. She was a journalist in Maine before joining the King Arthur Flour Company in … [Read more...]

H&R Block Understands Social Media

This past summer, we received that letter. You know, the one that every taxpaying American citizen dreads -- a letter from the IRS. As it turns out, we had an error on our 2009 tax return. Long (long) story short, it was an honest, human error on the part of our tax professional at H&R Block. … [Read more...]

About Pat

I'm not really a big believer in luck; however, I do think that things happen for a reason. For those who read this blog regularly (thank you!), you are well aware of what's been happening in my professional life over the past 5 1/2 months. If not, you can catch up by reading this, this, and this. … [Read more...]

17 Observations From a Technology-Free Walk

DJ Waldow Tweet

I just returned from a 78-minute, technology-free* walk. I had to go to the bank to deposit a few checks, then decided to keep walking around my neighborhood. As the tweet says above, I needed to recharge. Other then a few text messages (see below), I did not look at my phone. No email. No … [Read more...]

Chris Brogan on Selling To Your Friends

This weekend, Waldow Social celebrated it's half birthday. Yup. 6 months old! As anyone who has started their own business knows, the learning curve is steep. One of the aspects of owning my own business has been the challenge of selling (pitching) to friends and acquaintances. Short answer: It … [Read more...]

Free eBook: Awaken Your Superhero

Earlier this year, I received an email from a good friend and colleague, Chris Penn. He was about to embark on a kick ass trip to South Korea (his birthplace) and asked me and 9 others to write guest blog posts on Awakening Your Superhero. I immediately said yes. For those that don't know Chris, … [Read more...]

The #1 Most Important Business & Life Skill

You know what the secret of life is? No. What? This. Your finger? One thing. Just one thing. You stick to that and.. (for those that missed the movie reference). While not exactly the same, I wanted to know what people thought was the most important business and life skill - their "one thing" if … [Read more...]

First Impressions, Online, Matter

Remember the old Head & Shoulders commercials from the 80s? You know, the ones that end with "You never get a 2nd chance to make a 1st impression" (here's a 30-second one). Fast forward to 2011. The first impression concept still applies. However, now many of those first impressions happen … [Read more...]

6 Reasons Why the University of Michigan Should Hire DJ Waldow

Last week, I received a DM (private Twitter message), an email, and a text message - all directing me to this job opening: Social Media Director at the University of Michigan. For those that know anything about me, it's obvious that my status as "U of M alum" has become part of who I am. In every … [Read more...]

Choices and Consequences

Other than birth, everything else in your life is - or can be - a choice. You can choose to: Focus on the positive or the negative. Be happy or be sad. Work 24/7 or not work at all. Travel or not travel. Maintain an active blog or drop it all together. Participate in social media or … [Read more...]