How Twitter Helped Me Land My @BlueSkyFactory Gig

I “officially” joined Twitter on March 27, 2008.

I started out like many, excited yet a bit skeptical. I listened, watched, and occasionally engaged. I began following those who were in the email marketing space … hoping to learn from and share with others who were passionate about email. I can’t quite recall how it happened, but I stumbled upon a guy with the handle @gregcangialosi (turns out this was also his name). Greg’s tweets were interesting (personally) and relevant (professionally).

Greg Cangialosi on TwitterBlue Sky Factory on Twitter

Stalking–>Engaging

For the next few months I was in stalk-mode. In other words, I was listening, learning & soaking up tweets. After some time, I made a conscious effort to take the next step in the Twitter progression: Engagement. I begin replying to tweets, @gregcangialosi being one. Like magic, the discussion began. This concept of using Twitter (the tool) to engage in conversation been talked about ad nauseam in blogs, twitter, video (etc); however, it never gets old for me as it is so true (yet often forgotten). When I took the leap from lurker to engager, I was pleasantly surprised when I received a reply from Greg. A conversation ensued.

Aside: I’m realizing that this post is beginning to sound like “How I Got A Date With...” – oh well.

Twitter–>(IM, Email, Phone)–>In Real Life

Greg and I exchanged a few emails over the ensuing months until we took the next step: an in-person meeting. This meet-up happened to be at the Email Evolution Conference in Arizona in February when we shared the stage for “The Great Email Debate.” The transition from online to in real life is critical. Many have blogged about the importance of meeting in person (as well as the post-event crash phenomenon). All of the loose connections you’ve made with that person are suddenly solidified when you put the name/avatar/tweets together with a face. Nothing can replace this. Nothing.

For me, this stage – the physical meeting of the person behind the avatar – got me thinking, “I’d kinda like to work for this guy.”

No Physical Resume

I never emailed Greg (or anyone at Blue Sky Factory) a copy of my resume. In fact, since my Macbook crashed a few years ago, I don’t even have a recent version of my resume. I’m not sure that I ever will again. After all, what really is the value of a resume? It is my belief that if you have an online presence (Facebook, LinkedIn, Twitter, Blogs, etc), a resume is “less necessary.” I’m not suggesting that a resume is obsolete … not yet at least. However, if a potential employer can Google your name, they can pretty quickly get a sense of your digital imprint.

So, Blue Sky Factory never saw a physical copy of my resume, yet they still interviewed (and hired) me.

The Rest is History

A few phone and in-person interviews later and the deal was sealed. I put my notice in at Bronto in early June and officially started at Blue Sky Factory as the Director of Community on July 8th. I’m about 2 weeks in and could not be happier about my decision. Blue Sky Factory is full of super smart, fun, creative, caring, innovative individuals. As I do with everything in my life, I’m diving in head first. I have every intention of completely killing it.

Does anyone else have a story to share about how Twitter helped them land a new job (or at least get their foot in the door)? I’d love to hear from you.

DJ Waldow
@djwaldow

12 comments
Ashley
Ashley

Twitter is simply amazing due to stories like these. I would love the opportunity to work for Blue Sky Factory and have also been "stalking" tweets lately too hoping that the same type of instance happens to be as well! :)

DJ Waldow
DJ Waldow

@Kelly:

Wow. Busted. Great find on my "twitter skepticism" from Dec 07. Wow. You've left me speechless...not easy to do.

DJ Waldow

@djwaldow

Kelly Rusk
Kelly Rusk

Twitter *is* just a tool, BUT it's a really powerful one... IMHO there's hasn't been anything like it really since email first emerged.

I have had a few job offers that started from connections made via Twitter, I've also had consulting gigs, speaking opportunities, and just many great opportunities to meet awesome people who I may not have otherwise met. Like Dylan mentioned, personality and attitude has a lot to do with the success but the tools enable it.

Congrats again on the new gig DJ!

PS-I remember when you weren't convinced about Twitter : P

http://blog.sitebrand.com/2007/12/12/new-years-resolution-2-communicate-in-08/

.-= Kelly Rusk´s last blog ..Social media: do you want to be proactive or reactive? =-.

DJ Waldow
DJ Waldow

@Eric - I plead the 5th

@Jon P - Just to be clear, I think a resume has value still if you are not one to put yourself out there in the online world. It can be a conversation starter (and ender for that matter).

@Dylan - While it pains me to write this, you have a great point. (I even said it aloud!). You are correct. Twitter is a tool. Not the bad kind of tool, but a tool nonetheless. Human connections are still #1. As is the tagline of this blog, "it's all about the people," right? SM tools like Twitter make the initial conversation a little less "scary" ... a little "easier" if you will. However, if you are a jackass, SM will only make you more of a jackass IMHO.

As far as U-M having a winning season this year...well...

DJ Waldow

@djwaldow

.-= DJ Waldow´s last blog ..How Twitter Helped Me Land My @BlueSkyFactory Gig =-.

Dylan Boyd
Dylan Boyd

DJ, I can see how it helped you to make an introduction and get a conversation started, and displayed your value in involvement and knowledge. But in actually knowing you IRL (in real life) I know that you are full of natural hustle. I am sure that phone calls and advancing your agenda was part of the game plan.

I think that Twitter is a very powerful tool for connecting and all the new media locations for personal reputation, brand (of you) management, and life information management but the true reason that you get a job is relationships, mutual value, trust, and drive. Lets not forget about human connections while we all board the social media express to H-E Double Hockey Sticks.

I mean you sold your house and got a job with it. How will you complete the trifecta? Will you help Michigan have a winning football season with Twitter?

.-= Dylan Boyd´s last blog ..Is the “Beta” the Ultimate Phishing Scam or Waste of Time? =-.

Jon P
Jon P

Resumes are too static. I definitely give much more value to "what I see" from a job applicant than what is on their resume. The resume does very little for me. A portfolio and demonstrated results does a lot. I recently hired someone where a deciding criteria was demonstrated use of and interest in Twitter, blogs, etc.

.-= Jon P´s last blog ..Online Marketing MLM Schemes & Scams, iJango & Over-Hyping =-.

Eric
Eric

Good thing that your resume happened to "disappear". BSF would have never hired you if they knew that you worked at SELLMEAT.com.

.-= Eric´s last blog ..Howdy From Argyle =-.

DJ Waldow
DJ Waldow

Ashley - What gig at Blue Sky Factory are you interested in? I see you are in Baltimore. Have you checked out our Careers page yet? http://www.blueskyfactory.com/careers.aspxGood luck in the Cherry Blossom this year. This is the first year I'll miss it in the last 7. Good times for sure!dj

Ashley
Ashley

I applied to a few different positions maybe a month ago? Client Service Manager, Sales, and Support Specialist. I spoke with Elena via twitter, and she informed me that a lot of those positions had just been filled. I actually just met Jenn this past Friday at a yoga class and she gave me her e-mail and said that Blue Sky Factory might be looking for a graphic designer. I would love to get my foot in the door with such a great company. I actually live less than 2 blocks away! Thanks for the good luck wishes for the Cherry Blossom 10 miler! I'm really excited! It will be my longest distance run and I can't wait till I cross the finish line!! Thanks so much for your response, hope to keep in touch!

DJ Waldow
DJ Waldow

Yeah. Elena is correct. I just looked at the careers page now and it looks like we are in pretty good shape for now. Definitely follow up with Jenny and let me know if I can help in any way. Good luck!You'll love the Cherry Blossom 10-miler. Weather is hit or miss, but run is great.dj

Ashley
Ashley

I'm sorry, not Client Services Manager, but Client Services Coordinator I believe.